Live with a BAR member · Built for UK removals

Your customers call less. Your crew's day runs smoother.

Your branded iOS app, on the App Store under your company name, in weeks. Built, updated, and maintained by us. None of the development work, none of the cost.

Book a call How it works ›
MoveGuide home screen showing a branded removal company app
What changes for you

The calls your team shouldn't need to take

Every removal company answers the same questions hundreds of times a year. MoveGuide answers them before the phone rings.

Fewer calls to your office

"How should I pack glasses?" "What can't you move?" "What time are you coming?" Your FAQs and packing guides answer these instantly, written in your company's voice, searchable, always available. The calls your staff spend 10 minutes on become a tap in the app.

Better-prepared customers on moving day

Customers who've followed the checklist, read the guides, and taken their meter readings before the crew arrives make the day faster. Fewer "I haven't started packing" surprises; fewer delays; fewer complaints.

Stand out when quoting

"When you book with us, you'll get access to our customer app." That's a sentence none of your competitors can say. In a market where most quotes look the same, a branded app in the App Store is a genuine differentiator.

Show the professionalism you've built

You've spent years building a reputation. A branded app lets customers see that before the crew arrives. Your accreditations, your history, your company story, all in one place. The digital version of turning up with a clean, sign-written van.

Built with 10 years of UK removals industry experience
Already live with a UK removal company
No CRM needed, no per-customer setup
Your app, your brand

Built around your company

Your logo, your colours, your content. The app looks and feels like it was made just for you, because it was.

Example brands shown for illustration.

What's inside

Eight booking scenarios handled automatically. Full pack, part pack, storage, straight move. Guides, checklists, documents, contact flows.

Adaptive packing guides

Room-by-room, changing based on what's booked. Handled rooms badged automatically.

Your FAQs, your voice

Searchable, categorised. The questions your team hears every week, answered in the app.

Moving day notifications

Meter readings, property photos, essentials reminders. Arrive the morning of the move.

Pinned updates

Broadcast to all customers at once. Closures, offers, seasonal reminders. One update reaches everyone.

Storage enquiries

Warm leads from the app to your inbox, with unit type and dates pre-captured.

Useful after the move

Address tracker, settling-in guides, post-move checklist. Keeps your brand in their hands for weeks.

Multi-branch routing

Calls, emails, WhatsApp routed to the right branch. Selected during onboarding.

What3Words delivery

Precise three-word address for new builds and rural properties. Right door, not right street.

Your story and accreditations

History timeline, fleet, trade memberships (BAR, FIDI, etc.) and accreditations (ISO, British Standards). Presented properly.

Built for Apple

Not a web app in a wrapper. A proper iPhone app.

Built natively for Apple devices. Your customers feel the difference the moment they open it.

Liquid Glass ready

Designed for Apple's latest visual style, iOS 26. The app stays current as Apple's design evolves.

Haptic feedback

Subtle taps and responses throughout. Completing a task, expanding a guide, copying details. Polished and responsive.

Native notifications

Checklist reminders at the right time. Moving day prompts on the morning. Real iOS notifications, delivered as expected.

Apple's design rules

Follows Apple's Human Interface Guidelines. Consistent navigation, readable type, proper spacing. Feels like it belongs.

Accessibility built in

VoiceOver, Dynamic Type, reduced motion. Customers who need larger text or screen readers are fully supported.

iPhone, iPad, and Mac

Runs natively on iPhone and iPad. Also works on Mac with Apple Silicon. Whichever device is nearest.

Camera and sharing

Meter readings and documents use the native camera. Sharing uses Apple's Share Sheet. Everything feels familiar.

Personal data stays on device

Documents, photos, profile details stay on the customer's phone. Anonymised usage data for your reports; nothing identifying ever leaves.

Published under your name

The app appears on the App Store under your company name. Customers search for you and find your app.

Why iPhone only? Around 65% of UK removal customers use iPhone, and they skew toward the spend bracket worth optimising for. Building for one platform means we build it properly. Android arrives once we can do it justice.

Included with every plan

Know what your customers actually need

Regular reports show you what's being used, what's being searched for, and where customers need more help. Privacy-first, anonymised, genuinely useful.

Most removal companies have no idea what their customers worry about between booking and moving day. MoveGuide changes that.

You'll receive regular reports showing which guides get read, which FAQ topics come up most, which checklist tasks get completed, and what customers search for. All anonymised, all aggregated.

  • Customers searched "piano" 14 times last month, but you don't have a piano guide yet
  • 82% of customers read the kitchen packing guide; only 23% read the garden guide
  • Storage enquiry submissions doubled after adding the storage guide
  • Checklist completion is highest among customers who enter a move date
Example: Most-read guides
Kitchen
92%
Fragile items
78%
Living room
61%
Bedroom
54%
Bathroom
31%
Garden
23%
23% — your customers don't think gardens need packing. Worth a one-line guide.
Example: Top search terms
piano14 searches
wine glasses11 searches
TV9 searches
what time7 searches
storage6 searches

A fraction of what it would cost to build

A custom-built iOS app from a UK agency: £60-100k, 4-6 months, plus £500-1,000/mo to keep it alive. MoveGuide gives you the same shipping product for roughly 3% of that.

No development risk, no six-figure invoice, no waiting half a year to launch.

Custom app development£60,000 - £100,000+
Development timeline4 - 6 months
Ongoing maintenance£500 - £1,000/month
MoveGuide setupLow one-off fee
MoveGuide subscriptionSmall monthly fee
Time to launchWeeks
Updates, support, new featuresIncluded
Available separately

Go further when you're ready

The subscription covers everything above. These services are available when you want to take things further.

Additional service

Branded packing videos

Short, professional how-to-pack videos with your branding, embedded directly in the app guides. Your crew, your boxes, your name on every frame.

Additional service

Apple Business

Optimise your Apple Maps and App Store presence. Better visibility when customers search on iPhone.

Additional service

Custom content

Bespoke guides, FAQ content, or specialist packing advice written for your company and the services you offer.

Getting started

Live in weeks, not months

We handle the technical work. You provide your company details and review the result. Your customers set themselves up. No CRM, no per-customer admin.

1

We set up your app

Send us your logo, colours, branch details, contact information, and FAQ content. We configure everything and build your branded version.

2

You review and refine

Test the app with your team via TestFlight. Check the content, try the flows, suggest changes. We adjust until it feels right.

3

Your customers download it

The app goes live on the App Store under your company name. Share the link at booking. Customers open it, set their move date, and the app takes over from there.

Personal data stays on the customer's device
No server, no cloud, no accounts to manage
New features added automatically
Self-directed: customers set themselves up

See it in action

30 minutes. We open the live app on your screen, mock up your version with your logo and colours while you watch, and tell you what it costs. No pressure, no sales pitch. If it's not for you, you'll know by minute 20.

hello@moveguide.app